Social Media Image Sizes

Look up the recommended image and video dimensions for every major social platform and format.

The right size for every slot

Each platform and placement — a profile picture, a feed post, a story, a cover, a thumbnail — has recommended pixel dimensions, and using the wrong size means blurriness, awkward cropping, or a subject cut off. This is a reference to the current recommended sizes across the platforms, so your images fit sharply wherever they land.

Common recommended sizes

Platforms adjust these periodically, so treat them as a working guide and verify anything critical, but these are the dimensions creators reach for most:

FormatTypical size (px)Ratio
Instagram square post1080 x 10801:1
Instagram portrait post1080 x 13504:5
Story / Reel / TikTok1080 x 19209:16
YouTube thumbnail1280 x 72016:9
YouTube channel banner2560 x 144016:9
Facebook post image1200 x 630~1.9:1
X / Twitter post image1600 x 90016:9
LinkedIn post image1200 x 627~1.9:1

Two principles save most trouble. Design at the recommended size or a clean multiple of it, so the platform is scaling down (which stays sharp) rather than up (which blurs). And keep important content — faces, text, logos — away from the edges, since different placements crop differently and a subject near the edge can lose its head. Getting the size right at export beats fixing a cropped or blurry image after it is posted.

Social Media Image Sizes FAQ

What size should a story or reel be?

1080 by 1920 pixels, a 9:16 vertical ratio, which fills a phone screen. The same size suits TikTok.

Why does my image look blurry after uploading?

Often it was smaller than the recommended size, so the platform scaled it up. Design at the recommended size or a clean multiple so it scales down instead.

Do these sizes change?

Yes — platforms adjust them periodically, so treat the figures as a working guide and verify anything critical in the app.

Is anything uploaded?

No. It is a reference that runs in your browser.

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